About us

Simply Equity Release is a trading name of Over50choices Ltd, a leading online comparison and information site that specialises in later life planning for the Over 50s.

Founded in 2013, Over50choices is authorised by the Financial Conduct Authority and trusted members of the Equity Release Council.

Simply Equity Release specialise in helping homeowners increase their finances by unlocking the equity tied up in their home. Providing a wealth of expert information, we will guide you through the process of equity release so you can decide if its right for you.

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Our trusted partner

Age Partnership

We are members of

Equity Release Council

Part of the Over50choices group

Over 50 Choices

We are authorised & regulated by the Financial Conduct Authority