Customer Experience
Royal London has an excellent overall Trustpilot rating of 4.9 out of 5, based on more than 2,400 customer reviews. Please note that these reviews cover Royal London's entire range of financial products, not just equity release, but they still offer meaningful insight into how the company supports its customers.
Across the reviews, clear themes emerge:
1. Friendly, helpful staff
Customers consistently describe Royal London employees as:
- friendly
- patient
- polite
- easy to talk to
- knowledgeable
Many reviewers praise staff who "explained things clearly", "took time to reassure me", and "knew the process instinctively."
2. Clear and simple communication
A large number of reviews highlight:
- clear explanations
- step-by-step guidance
- support with documents and forms
- understandable information
This is particularly relevant for equity release, where clarity and reassurance matter.
3. Quick responses
Customers appreciate:
- phones answered promptly
- fast document turnaround
- efficient follow-up
Common phrases include "quick and easy process" and "very responsive."
4. Support during stressful situations
Several reviews describe Royal London staff as "compassionate", "understanding", and "calm" when helping customers who were anxious about financial decisions.
5. Constructive feedback
A small number of reviews mention:
- wishing for a more modern online portal
- occasional delays on more complex cases
These are minor themes but worth acknowledging for balance.
Summary of customer experience
Overall, Royal London's overwhelmingly positive reviews suggest a high level of customer care, with friendly staff, clear communication and efficient service. While these reviews are not specific to equity release, they provide a strong indication of Royal London's general service quality.